https://sabotage.london Sabotage Design Wed, 10 May 2023 16:28:16 +0000 https://sabotage.london en https://sabotage.london/Mobile-nav-White Wed, 10 May 2023 09:15:38 +0000 Sabotage Design https://sabotage.london/Mobile-nav-White Work Play Studio Contact&nbsp; https://sabotage.london/Work Wed, 10 May 2023 09:50:16 +0000 Sabotage Design https://sabotage.london/Work SANS — Zero-plastic sustainable deodorants <img width="3840" height="2158" width_o="3840" height_o="2158" data-src="https://freight.cargo.site/t/original/i/8602daedc12b5dc50a053ab164825ccc874652e4f088f3619a14f2ac46396934/sans.188.png" data-mid="178304297" border="0" src="https://freight.cargo.site/w/1000/i/8602daedc12b5dc50a053ab164825ccc874652e4f088f3619a14f2ac46396934/sans.188.png" /> Hasselblad Redefining an iconic medium format camera <img width="8268" height="5906" width_o="8268" height_o="5906" data-src="https://freight.cargo.site/t/original/i/c36716c27a6a27bfc07dee4d18c031791489559124bb71de3049ff3037c0e09e/hasselblad.jpg" data-mid="178304291" border="0" src="https://freight.cargo.site/w/1000/i/c36716c27a6a27bfc07dee4d18c031791489559124bb71de3049ff3037c0e09e/hasselblad.jpg" /> HachibotThe future of companion robots <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/fe70a72ce3dedc69147ad7c21c7eb4b87347677e0ddeb4ea2df3c5c7ef085e42/sabotage_hachibot.png" data-mid="178304296" border="0" src="https://freight.cargo.site/w/1000/i/fe70a72ce3dedc69147ad7c21c7eb4b87347677e0ddeb4ea2df3c5c7ef085e42/sabotage_hachibot.png" /> BaleneInclusive, innovative toothbrushes <img width="3840" height="2161" width_o="3840" height_o="2161" data-src="https://freight.cargo.site/t/original/i/57ade8546fbf351af03ff6b9a8cd728bd5d3051358ab256fbfe449683d2a9e1d/balene.jpg" data-mid="178304290" border="0" src="https://freight.cargo.site/w/1000/i/57ade8546fbf351af03ff6b9a8cd728bd5d3051358ab256fbfe449683d2a9e1d/balene.jpg" /> SpeedoComfortable goggles with greater visibility <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/63380b86e2173adbc1087528c6bd36d0198e7573140515391707c53bfbaaae7a/speedo.png" data-mid="178304301" border="0" src="https://freight.cargo.site/w/1000/i/63380b86e2173adbc1087528c6bd36d0198e7573140515391707c53bfbaaae7a/speedo.png" /> atom studios Redefining mobile accessories <img width="5899" height="3319" width_o="5899" height_o="3319" data-src="https://freight.cargo.site/t/original/i/237ecac40be54a06e73dfcb944ebc9adf4dd8a2c33651442ae8cdc602e8c8476/atom_studios.png" data-mid="178304289" border="0" src="https://freight.cargo.site/w/1000/i/237ecac40be54a06e73dfcb944ebc9adf4dd8a2c33651442ae8cdc602e8c8476/atom_studios.png" /> YumpingoCustomer feedback and data analytics for the restaurant industry <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/1e7ac412278a88ba36d82c768394e069ad7caa1fe22c232529760802938c4fcd/yumpingo.png" data-mid="178304338" border="0" src="https://freight.cargo.site/w/1000/i/1e7ac412278a88ba36d82c768394e069ad7caa1fe22c232529760802938c4fcd/yumpingo.png" /> Konica MinoltaThe future workspace <img width="3556" height="2000" width_o="3556" height_o="2000" data-src="https://freight.cargo.site/t/original/i/d7ab8b54a980ac75c03c82d9038f4e96300e24ef606fa9f151034aec1291626d/konica_minolta.jpg" data-mid="178304292" border="0" src="https://freight.cargo.site/w/1000/i/d7ab8b54a980ac75c03c82d9038f4e96300e24ef606fa9f151034aec1291626d/konica_minolta.jpg" /> Orient StarA fresh look at a classic dive watch <img width="7130" height="4000" width_o="7130" height_o="4000" data-src="https://freight.cargo.site/t/original/i/a1412844b2f7c9ecf844ce478a1449da9dcc9ed11bba7a3969f9607263e00ae4/orient_star.png" data-mid="178304294" border="0" src="https://freight.cargo.site/w/1000/i/a1412844b2f7c9ecf844ce478a1449da9dcc9ed11bba7a3969f9607263e00ae4/orient_star.png" /> https://sabotage.london/Play Wed, 10 May 2023 11:27:47 +0000 Sabotage Design https://sabotage.london/Play Toys from old Toys - creating an interactive space that encourages children to engage with recycled plastics This in-house project is our starting point for showcasing how all of the discarded single-use plastic can be tackled in a way that gives them a new lease of life. We started with toys, as a way to educate and inspire children and students to make positive environmental change.By creating “toys from old toys”, we involved students in a hands-on project that taught them about a product’s lifecycle and made the plastic and recycling process more transparent.Different plastic materials were considered, catalogued and selected for melting. We consequently created moulds in the forms of leaves, built a conic metal structure, and finally added the leaves to form play-tents. We wanted the tents to have a quality of space, representing shelter.Right before the Covid 19 pandemic started, we were invited to exhibit at the world’s largest lifestyle design festival, the Salone Del Mobile in Milan 2020. Despite the festival not going ahead, we managed to bring this project to life, visiting local schools instead.Download Toys From Old Toys posterDownload Toys From Old Toys presentation Product designDesign for manufactureEducation <img width="2000" height="1125" width_o="2000" height_o="1125" data-src="https://freight.cargo.site/t/original/i/1bab07e5d2d50a15979908ec6018f3e03ec8232bbbd37771388687c8110c0f22/sabotage_toysfromoldtoys_1.png" data-mid="178332830" border="0" src="https://freight.cargo.site/w/1000/i/1bab07e5d2d50a15979908ec6018f3e03ec8232bbbd37771388687c8110c0f22/sabotage_toysfromoldtoys_1.png" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/f70311b53062733b7c3f82b3a06fc1577529a5db2d04e2349cd1da998c8b73ec/sabotage_toysfromoldtoys_2.png" data-mid="178332833" border="0" src="https://freight.cargo.site/w/1000/i/f70311b53062733b7c3f82b3a06fc1577529a5db2d04e2349cd1da998c8b73ec/sabotage_toysfromoldtoys_2.png" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/1fd50da53797fa08207a67d9eaddbf1eb9ca2d5fce50d69bdb368ac3cce045b8/sabotage_toysfromoldtoys_3.png" data-mid="178332834" border="0" src="https://freight.cargo.site/w/1000/i/1fd50da53797fa08207a67d9eaddbf1eb9ca2d5fce50d69bdb368ac3cce045b8/sabotage_toysfromoldtoys_3.png" /> We presented a range of recycled plastic building blocks as part of London Design Week 2020.We were amazed at the response we received from such a wide range of people that we were encouraged to keep this project going. <img width="5472" height="3648" width_o="5472" height_o="3648" data-src="https://freight.cargo.site/t/original/i/20bf2d887ccb9dc21444aab1181f8f7d9580e930dfbea29c8b7d4325a0d482e6/sabotage_toysfromoldtoys_5.jpg" data-mid="178332836" border="0" src="https://freight.cargo.site/w/1000/i/20bf2d887ccb9dc21444aab1181f8f7d9580e930dfbea29c8b7d4325a0d482e6/sabotage_toysfromoldtoys_5.jpg" /> In 2021 we took this project on tour. We created a series of activities designed to inspire and inform secondary school students about the impact of consumer waste and our responsibility as designers.We created 5 activity stations:1Disassembly - understanding the complexity and effort required to take toys apart2Extraction - shredding plastic material3Sorting - understanding and identifying different plastics4Moulding - filling and heating mould tools to create new parts5Concepts - designing toys to be used for longer whilst considering their end-of-life <img width="2379" height="1338" width_o="2379" height_o="1338" data-src="https://freight.cargo.site/t/original/i/edb684e91a0c5956c7cb2e175020fb2bc8f48e286e2631ac265f6ab0beb3a2a7/sabotage_toysfromoldtoys_5.jpeg" data-mid="178333743" border="0" src="https://freight.cargo.site/w/1000/i/edb684e91a0c5956c7cb2e175020fb2bc8f48e286e2631ac265f6ab0beb3a2a7/sabotage_toysfromoldtoys_5.jpeg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/62789877c787f5cc49179e8dc940097371014035c22a7904e2eda3729645e2a2/sabotage_toysfromoldtoys_6.jpeg" data-mid="178333741" border="0" src="https://freight.cargo.site/w/1000/i/62789877c787f5cc49179e8dc940097371014035c22a7904e2eda3729645e2a2/sabotage_toysfromoldtoys_6.jpeg" /> <img width="2500" height="1696" width_o="2500" height_o="1696" data-src="https://freight.cargo.site/t/original/i/f66e0bbc47882fc4f32685d3f09f31b5d4a4a1534b3b738616b3b21dd3396bb3/sabotage_toysfromoldtoys_6.png" data-mid="178333740" border="0" src="https://freight.cargo.site/w/1000/i/f66e0bbc47882fc4f32685d3f09f31b5d4a4a1534b3b738616b3b21dd3396bb3/sabotage_toysfromoldtoys_6.png" /> <img width="2352" height="1323" width_o="2352" height_o="1323" data-src="https://freight.cargo.site/t/original/i/26759b8fc4b58cc0f57f078d1b1403f7fa827d85ef65c00f18b8258c44110503/sabotage_toysfromoldtoys_7.jpeg" data-mid="178333738" border="0" src="https://freight.cargo.site/w/1000/i/26759b8fc4b58cc0f57f078d1b1403f7fa827d85ef65c00f18b8258c44110503/sabotage_toysfromoldtoys_7.jpeg" /> https://sabotage.london/Studio Wed, 10 May 2023 14:57:57 +0000 Sabotage Design https://sabotage.london/Studio Founded in 2004, Sabotage has evolved from an industrial design studio to a multidisciplinary design collective Rather than following a rigid and prescribed design process, we create a bespoke design process suited for each project.Through industrial design, we develop a holistic physical and digital experience for our clients and their users. Our focus is on merging the needs of our clients' with the needs of the target user whilst enhancing the user experience, keeping business goals in sight, and creating value through sustainability. <img width="2673" height="1550" width_o="2673" height_o="1550" data-src="https://freight.cargo.site/t/original/i/22651ea6e59efc8d8f92de844b7268b2b936b77b739bfee3d0bed5c8db7e6688/drawing.jpg" data-mid="178346968" border="0" src="https://freight.cargo.site/w/1000/i/22651ea6e59efc8d8f92de844b7268b2b936b77b739bfee3d0bed5c8db7e6688/drawing.jpg" /> We become partners to our clients, establishing long-lasting relations that ensure mutual growth working within physical and digital product design, manufacturing, branding, packaging, UX design, UI development, and design for sustainability. Get in touch if you have any questions or would like to discuss a potential project — we'd love to hear from you. <img width="2999" height="2000" width_o="2999" height_o="2000" data-src="https://freight.cargo.site/t/original/i/6f0c1f71a81a527cdcaad01d26cd9a6aa0f45640fabee9824471b8d9f0f03891/tomandsolene.png" data-mid="178346987" border="0" src="https://freight.cargo.site/w/1000/i/6f0c1f71a81a527cdcaad01d26cd9a6aa0f45640fabee9824471b8d9f0f03891/tomandsolene.png" /> <img width="7632" height="5246" width_o="7632" height_o="5246" data-src="https://freight.cargo.site/t/original/i/5123ce2767f585eedfbb85fcff8beb7d1d41b77d12c1b090b9053784c6b580bc/soleneandpepaatwall.jpg" data-mid="178346986" border="0" src="https://freight.cargo.site/w/1000/i/5123ce2767f585eedfbb85fcff8beb7d1d41b77d12c1b090b9053784c6b580bc/soleneandpepaatwall.jpg" /> https://sabotage.london/Contact Wed, 10 May 2023 15:38:38 +0000 Sabotage Design https://sabotage.london/Contact Come check out our studio located in the heart of Brixton, known for its independence, culture and creativity. We are minutes away from Brixton Station. 17a Electric LaneBrixton, LondonSW9 8LAhello@sabotage.london+44 (0) 20 7627 1687 Instagram / Linkedin https://sabotage.london/Sans Wed, 10 May 2023 10:43:03 +0000 Sabotage Design https://sabotage.london/Sans SANS- is a sustainable deodorant that uses 100% natural ingredients and 0% plastic.As a startup, SANS- had the opportunity to conceive and design the product from scratch. Therefore, when they approached us, they asked us to design with the mindset of ’no compromise’, which presented the challenge of looking beyond just the product and into systems and processes.Every component and process was challenged - from the deodorant body to the ink used on the packaging. A range of alternative materials were explored and evaluated on their sustainability credentials. Supply points needed to be a van ride apart to limit transport emissions, and end-of-life was considered by choosing a material that was infinitely recyclable.You can read more about our design and development journey here -&nbsp;Deodorants; how did they get so complicatedwww.sanslondon.com Design for manufactureSustainability strategyColour, material and finishGraphic designPackaging design <img width="3748" height="2106" width_o="3748" height_o="2106" data-src="https://freight.cargo.site/t/original/i/1102921b88df7d24a540c5487a6281a2642d08ec99f7705d07c63eb9700c84ed/sabotage_sans_1.png" data-mid="178347579" border="0" src="https://freight.cargo.site/w/1000/i/1102921b88df7d24a540c5487a6281a2642d08ec99f7705d07c63eb9700c84ed/sabotage_sans_1.png" /> <img width="3840" height="2158" width_o="3840" height_o="2158" data-src="https://freight.cargo.site/t/original/i/62e657539c31e37d5356d03af6e7e33f48036b7c4745feb9cf52676b8d064231/sabotage_sans_2.png" data-mid="178347580" border="0" src="https://freight.cargo.site/w/1000/i/62e657539c31e37d5356d03af6e7e33f48036b7c4745feb9cf52676b8d064231/sabotage_sans_2.png" /> <img width="2500" height="1668" width_o="2500" height_o="1668" data-src="https://freight.cargo.site/t/original/i/0325cc588947bae2c93c232f72d9e73084b0eb051606d59f160c443d9afcb683/20220118-_PR30447.jpeg" data-mid="178348477" border="0" src="https://freight.cargo.site/w/1000/i/0325cc588947bae2c93c232f72d9e73084b0eb051606d59f160c443d9afcb683/20220118-_PR30447.jpeg" /> <img width="2500" height="1668" width_o="2500" height_o="1668" data-src="https://freight.cargo.site/t/original/i/ca0fe903c9c920861897f9139c228a53321f7294179c3608bdb4af66e5d3df53/20220118-_PR30474.jpeg" data-mid="178348504" border="0" src="https://freight.cargo.site/w/1000/i/ca0fe903c9c920861897f9139c228a53321f7294179c3608bdb4af66e5d3df53/20220118-_PR30474.jpeg" /> The packaging is comprised entirely of cardboard, whilst the branding is subtle, matching the company’s ethos and the beautiful simplicity of the product itself. <img width="3638" height="2001" width_o="3638" height_o="2001" data-src="https://freight.cargo.site/t/original/i/2c8eb3502b5d3a3d982649f2316e5dc8c7e4c580fdb57e8b95fd266948ef0079/sabotage_sans_7.png" data-mid="178347583" border="0" src="https://freight.cargo.site/w/1000/i/2c8eb3502b5d3a3d982649f2316e5dc8c7e4c580fdb57e8b95fd266948ef0079/sabotage_sans_7.png" /> <img width="3638" height="2001" width_o="3638" height_o="2001" data-src="https://freight.cargo.site/t/original/i/a08f0494e7ed54fb232eaad912be73cb1ef2231bb2ce09b71258e1ae52804fef/sabotage_sans_8.png" data-mid="178347590" border="0" src="https://freight.cargo.site/w/1000/i/a08f0494e7ed54fb232eaad912be73cb1ef2231bb2ce09b71258e1ae52804fef/sabotage_sans_8.png" /> <img width="1280" height="1426" width_o="1280" height_o="1426" data-src="https://freight.cargo.site/t/original/i/d60ed66f7cf59da6105178a26ff5941dbba841c484636d6fe38eb391d1a211c6/sabotage_sans_6.png" data-mid="178347582" border="0" src="https://freight.cargo.site/w/1000/i/d60ed66f7cf59da6105178a26ff5941dbba841c484636d6fe38eb391d1a211c6/sabotage_sans_6.png" /> https://sabotage.london/Hasselblad Wed, 10 May 2023 16:15:01 +0000 Sabotage Design https://sabotage.london/Hasselblad The Hasselblad X1D 50C is the world's first mirrorless medium-format digital camera. In 2017 it was awarded the highest distinction in the Red Dot Award, the 'Best of the Best' for innovative design.Our studio was tasked with bringing this groundbreaking product to life, balancing the company's rich visual heritage and demanding ergonomic requirements with an iconic, forward-looking aesthetic.hasselblad.com/x-system/x1d Product designBrand identitySustainability <img width="1428" height="750" width_o="1428" height_o="750" data-src="https://freight.cargo.site/t/original/i/4590e4e7d086b954536561bb6062849cefd04eb618d0f1634922637c762da731/sabotage_hasselblad_1.jpg" data-mid="178350797" border="0" src="https://freight.cargo.site/w/1000/i/4590e4e7d086b954536561bb6062849cefd04eb618d0f1634922637c762da731/sabotage_hasselblad_1.jpg" /> <img width="6813" height="4608" width_o="6813" height_o="4608" data-src="https://freight.cargo.site/t/original/i/33bea41f72f6edcaf56b892efe4d2a1f43114350057111e5e09bdf95a8fe1a8a/sabotage_hasselblad_2.jpg" data-mid="178350611" border="0" src="https://freight.cargo.site/w/1000/i/33bea41f72f6edcaf56b892efe4d2a1f43114350057111e5e09bdf95a8fe1a8a/sabotage_hasselblad_2.jpg" /> <img width="1960" height="1289" width_o="1960" height_o="1289" data-src="https://freight.cargo.site/t/original/i/bce5bbc685abf3966b3cb886ab08ad047414ced4b18cdd3794c0c6e7677e6bcd/sabotage_hasselblad_3.jpg" data-mid="178350612" border="0" src="https://freight.cargo.site/w/1000/i/bce5bbc685abf3966b3cb886ab08ad047414ced4b18cdd3794c0c6e7677e6bcd/sabotage_hasselblad_3.jpg" /> Working closely with Hasselblad's engineering team in Gothenburg, we created a physical design that fully complied with the ergonomics required to make the camera highly functional.At the same time, we gave the camera a design language that showed continuity and innovation, respecting the Scandinavian sensitivity to essential and pure forms. <img width="2000" height="1500" width_o="2000" height_o="1500" data-src="https://freight.cargo.site/t/original/i/9b83279f74111e25579aa01c382369ae8d99627c9a1a6e3cdc4f47433926ecd9/sabotage_hasselblad_4.jpg" data-mid="178350613" border="0" src="https://freight.cargo.site/w/1000/i/9b83279f74111e25579aa01c382369ae8d99627c9a1a6e3cdc4f47433926ecd9/sabotage_hasselblad_4.jpg" /> <img width="4000" height="2516" width_o="4000" height_o="2516" data-src="https://freight.cargo.site/t/original/i/43472029e5b9a755634f64eeb7c6117838efce7f5f132cdbf61906eb6aef3553/sabotage_hasselblad_5.jpg" data-mid="178350614" border="0" src="https://freight.cargo.site/w/1000/i/43472029e5b9a755634f64eeb7c6117838efce7f5f132cdbf61906eb6aef3553/sabotage_hasselblad_5.jpg" /> https://sabotage.london/Hachibot Wed, 10 May 2023 16:22:40 +0000 Sabotage Design https://sabotage.london/Hachibot The Hachibot pet robot belongs to a new generation of robots designed primarily for companionship.The Beijing-based technology company approached us to collaborate closely with their in-house robotics team to define the design DNA, product form and interaction touchpoints, in order to develop a companion robot that would inspire trust and allow its user to establish an emotional bond with it.Working with Hachibot, we successfully launched an engaging product that satisfied their technical requirements, satisfied the manufacturers needs and captured their business vision.hachibot.com Design DNA3D CAD surfacingMechanical designColour, material &amp; finishUser testingPrototyping <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/95894eff82f67164a16d418aac348d58569b56a16859a8411ac9046818f620f5/sabotage_hachibot_1.png" data-mid="178351384" border="0" src="https://freight.cargo.site/w/1000/i/95894eff82f67164a16d418aac348d58569b56a16859a8411ac9046818f620f5/sabotage_hachibot_1.png" /> <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/0f46b75e396dd9266aab97e27a550a01dd51688cb7f4704a27baad57e2f7e7a9/sabotage_hachibot_3.png" data-mid="178351395" border="0" src="https://freight.cargo.site/w/1000/i/0f46b75e396dd9266aab97e27a550a01dd51688cb7f4704a27baad57e2f7e7a9/sabotage_hachibot_3.png" /> <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/56d752447a1de6fa7a77214ae34dd98f5b6c3ae67489f0357d2061007281f53c/sabotage_hachibot_2.png" data-mid="178351390" border="0" src="https://freight.cargo.site/w/1000/i/56d752447a1de6fa7a77214ae34dd98f5b6c3ae67489f0357d2061007281f53c/sabotage_hachibot_2.png" /> <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/a65e66bb53f3c5db4976ed99d7f97f29aa9818d2a4d0793c6eba5dade0f7e791/sabotage_hachibot_7.png" data-mid="178351455" border="0" src="https://freight.cargo.site/w/1000/i/a65e66bb53f3c5db4976ed99d7f97f29aa9818d2a4d0793c6eba5dade0f7e791/sabotage_hachibot_7.png" /> The challenge was to create an experience that moved away from the dystopian robot world and into something friendly and approachable, without becoming too toy-like or trying to resemble a real pet.Our team started experimenting with different design languages and worked with the client to identify an appropriate visual direction. In particular, we focused on the robot's eyes, which needed to communicate emotions and hide the multitude of sensors so the form could remain soft and uncomplicated.Working with Hachibot, we successfully launched an engaging product that satisfied their technical requirements, satisfied the manufacturers needs and captured their business vision. <img width="3840" height="2162" width_o="3840" height_o="2162" data-src="https://freight.cargo.site/t/original/i/0b9df15b8429fea7890532409d7280a75cb40a5abd626fb8b8e2c0df4014202d/sabotage_hachibot_5.png" data-mid="178351407" border="0" src="https://freight.cargo.site/w/1000/i/0b9df15b8429fea7890532409d7280a75cb40a5abd626fb8b8e2c0df4014202d/sabotage_hachibot_5.png" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/551dfff21054c19eb775ba4356777e149ff145b66c9047c80fcf52f4d98bdc14/sabotage_hachibot_4.png" data-mid="178351400" border="0" src="https://freight.cargo.site/w/1000/i/551dfff21054c19eb775ba4356777e149ff145b66c9047c80fcf52f4d98bdc14/sabotage_hachibot_4.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f4d9ed707fbfd09c5849614d2903f02a68b93caeae65ceb40b9e9fd47725dc81/hachibot_graphics1.jpeg" data-mid="178352586" border="0" src="https://freight.cargo.site/w/1000/i/f4d9ed707fbfd09c5849614d2903f02a68b93caeae65ceb40b9e9fd47725dc81/hachibot_graphics1.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6b45942a63149f726e93ee80b145f64843509eecdb3bfbdcdbeb957950d9045c/hachibot_graphics2.jpeg" data-mid="178352587" border="0" src="https://freight.cargo.site/w/1000/i/6b45942a63149f726e93ee80b145f64843509eecdb3bfbdcdbeb957950d9045c/hachibot_graphics2.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ded34c2458179ce1d70f5d1a3b8e57312a04c39f528b17896f3e3a3cb5107328/hachibot_graphics3.jpeg" data-mid="178352590" border="0" src="https://freight.cargo.site/w/1000/i/ded34c2458179ce1d70f5d1a3b8e57312a04c39f528b17896f3e3a3cb5107328/hachibot_graphics3.jpeg" /> https://sabotage.london/Balene Wed, 10 May 2023 16:26:02 +0000 Sabotage Design https://sabotage.london/Balene Balene is an innovative, inclusive toothbrush that cleans both the inside and outside of teeth in one movement. Challenging a traditional and established industry dominated by a few large brands, this product is aimed at a broader market that includes children, elderly, people with low dexterity and carers.The Balene team brought extensive oral care industry experience alongside a profound understanding of the challenges faced by those in care, and approached us with the need to realise a brush design concept for manufacturing and retail.Balene is now a fresh and exciting product on the European market, disrupting a stagnant and innovation-averse industry.balene.com Design researchErgonomic evaluationUser testingDesign DNA strategyProduct designBrandingManufacturing supportColour, material and finish3D prototyping <img width="3840" height="2161" width_o="3840" height_o="2161" data-src="https://freight.cargo.site/t/original/i/7a40cc9ed9e6164c5149f1a2b8abeae9bb0b507c03b926e4b7358a0912e394cd/sabotage_balene_1.jpg" data-mid="178352957" border="0" src="https://freight.cargo.site/w/1000/i/7a40cc9ed9e6164c5149f1a2b8abeae9bb0b507c03b926e4b7358a0912e394cd/sabotage_balene_1.jpg" /> <img width="3840" height="2161" width_o="3840" height_o="2161" data-src="https://freight.cargo.site/t/original/i/ff83a0e4c6c299ee172889e8ef0ca0e08e4c0aa8ba8e28b8e752367b86c3adec/sabotage_balene_2.jpg" data-mid="178352958" border="0" src="https://freight.cargo.site/w/1000/i/ff83a0e4c6c299ee172889e8ef0ca0e08e4c0aa8ba8e28b8e752367b86c3adec/sabotage_balene_2.jpg" /><img width="3840" height="2161" width_o="3840" height_o="2161" data-src="https://freight.cargo.site/t/original/i/c089841bd5e82fc44b321ae0717e1117c3f4802a2904774c9f03d557b1bb8cf4/sabotage_balene_3.jpg" data-mid="178352959" border="0" src="https://freight.cargo.site/w/1000/i/c089841bd5e82fc44b321ae0717e1117c3f4802a2904774c9f03d557b1bb8cf4/sabotage_balene_3.jpg" /> <img width="3840" height="2161" width_o="3840" height_o="2161" data-src="https://freight.cargo.site/t/original/i/bd135a30889801b17347b8d0f7a8d5c04a8a187119990607fd96ecd4f2a6166f/sabotage_balene_4.jpg" data-mid="178352960" border="0" src="https://freight.cargo.site/w/1000/i/bd135a30889801b17347b8d0f7a8d5c04a8a187119990607fd96ecd4f2a6166f/sabotage_balene_4.jpg" /> We began the design process by holding workshops to define both the brand’s visual aspects and to tackle a manufacturing strategy that differed from the traditional bristle head, which is currently monopolised by a handful of worldwide manufacturers. Extensive research was conducted before and during this process, testing with both young and old users, parents and dental professionals, with the aid of an ergonomics engineer.In particular, the handle design is based on a pencil grip and designed to be used from multiple angles by multiple users, in contrast with dictating a position and uncomfortable contortions. We worked with 3D prints, which we regularly tested with users.It was important throughout this project that a ‘design for dignity’ approach was followed, to create a product that users wouldn’t feel ashamed to leave on the bathroom shelf. <img width="5144" height="3432" width_o="5144" height_o="3432" data-src="https://freight.cargo.site/t/original/i/5cf3d31ed234695ad668e59c5efa1947e51c9f2398595b466cdfa53f50f5d772/sabotage_balene_5.jpg" data-mid="178352961" border="0" src="https://freight.cargo.site/w/1000/i/5cf3d31ed234695ad668e59c5efa1947e51c9f2398595b466cdfa53f50f5d772/sabotage_balene_5.jpg" /><img width="5203" height="3760" width_o="5203" height_o="3760" data-src="https://freight.cargo.site/t/original/i/2426407260426c0eb3a8e8baf99ee56e98d310c06bf822a0d1bb4b1af5a8efec/sabotage_balene_6.jpg" data-mid="178352962" border="0" src="https://freight.cargo.site/w/1000/i/2426407260426c0eb3a8e8baf99ee56e98d310c06bf822a0d1bb4b1af5a8efec/sabotage_balene_6.jpg" /> <img width="5043" height="3312" width_o="5043" height_o="3312" data-src="https://freight.cargo.site/t/original/i/b955349b56ab4ea81495dc81feeda65a2f435f79e29916f1fbb22f23cecdb95f/sabotage_balene_7.jpg" data-mid="178352964" border="0" src="https://freight.cargo.site/w/1000/i/b955349b56ab4ea81495dc81feeda65a2f435f79e29916f1fbb22f23cecdb95f/sabotage_balene_7.jpg" /> https://sabotage.london/Speedo Wed, 10 May 2023 16:28:16 +0000 Sabotage Design https://sabotage.london/Speedo Not everyone enjoys life in the fast lane, and the Speedo Hydropure goggles fit swimmers who want a comfortable swim, an increased field of vision and an understated design.Speedo came to our team with the brief to design a friendly looking product with softer features, to increase the goggles peripheral vision and the include an option to have prescription lenses. Product designColour, material and finish3D prototypingErgonomic evaluationUser testing <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/c81a95e145c041f3c75805b9fed11871ad453dfd3af564829cf9b9ab5253217e/sabotage_speedo_1.png" data-mid="178353368" border="0" src="https://freight.cargo.site/w/1000/i/c81a95e145c041f3c75805b9fed11871ad453dfd3af564829cf9b9ab5253217e/sabotage_speedo_1.png" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1f75143d2334f925042fb06b9b20cd181328693b193b40e4c885cfe59829f918/sabotage_speedo_2.png" data-mid="178353369" border="0" src="https://freight.cargo.site/w/1000/i/1f75143d2334f925042fb06b9b20cd181328693b193b40e4c885cfe59829f918/sabotage_speedo_2.png" /> <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/bfc0ca6e7d69f1c70a536a55d0ae7ffa643517b574fa766898e49744881ba523/sabotage_speedo_3.png" data-mid="178353370" border="0" src="https://freight.cargo.site/w/1000/i/bfc0ca6e7d69f1c70a536a55d0ae7ffa643517b574fa766898e49744881ba523/sabotage_speedo_3.png" /> Our designers focused on maximising the lens component. A bold side section was introduced, which allowed us to play with different colour combinations and appeal to a broader user group.We 3D printed and tested the fit of the goggles before settling on the final design, which are now on the market. <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/5c7b196e7a5d0877844c304c7dd80b4b32a39e53d7ce760e02dd2a1957dc6752/sabotage_speedo_4.png" data-mid="178353371" border="0" src="https://freight.cargo.site/w/1000/i/5c7b196e7a5d0877844c304c7dd80b4b32a39e53d7ce760e02dd2a1957dc6752/sabotage_speedo_4.png" /> <img width="2500" height="1668" width_o="2500" height_o="1668" data-src="https://freight.cargo.site/t/original/i/b1ecee4e5bea616e9a4c13106a081df14e8636e84a0156e511e2b38c9f585e1a/20220118-_PR30623.jpeg" data-mid="178353757" border="0" src="https://freight.cargo.site/w/1000/i/b1ecee4e5bea616e9a4c13106a081df14e8636e84a0156e511e2b38c9f585e1a/20220118-_PR30623.jpeg" /> <img width="1778" height="1186" width_o="1778" height_o="1186" data-src="https://freight.cargo.site/t/original/i/f63886e197971f0cdd1d8596708448ffcf79c21c77782de93edcb06ee18ad05c/20220118-_PR30585.jpeg" data-mid="178354168" border="0" src="https://freight.cargo.site/w/1000/i/f63886e197971f0cdd1d8596708448ffcf79c21c77782de93edcb06ee18ad05c/20220118-_PR30585.jpeg" />